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The Incredible Life of the American Boomer  Family


Yes, we had to worry about the evils of Communism, and nuclear weapons were threatening the future, but a young ex-service man going to college on the G.I. Bill was soon out to find a job, security, get married, raise a family and get that house in the suburbs.


Between 1947 through 1957, 54 million new cars were bought, 11 million new homes were built, and 3 million people graduated college. Ah, yes, and 50 million television sets were sold.



Everything we would eat, wear, and use in everyday life was up front and personal, and presented to us on television. How could we possibly get through life without these items? And, yes I was one of those Boomers to be dazzled and delighted (just like my parents) by those tempting cookies, candies, cereal, cigarettes, beer, soft drinks, cars, hair products and toy ads (well, maybe my parents weren’t thrilled by the toy ads).

American Thrift

(Jam Handy and Chevrolet, 1962)

  What's a Baby Boomer Wife?

 Boomer Women in Commercials

 Feminine Touch 

Attract a man with nylons

 Husband Happy Black Label Beer

Jello Instant Pudding makes a Moms life easy

KODAK Instanta-matic Super 8mm Movie Camera even a busy Mother can do it.

Gas commercial with ragged wife.

ZEST Deodorant Soap

Reddi Starch with the Women's touch

Moms love Johnson & Johnson Babypowder

General Electric Refrigerator with Elaine May and Mike Nichols

Professional Women's Wrestling 1950's   220 west 71st Street New York City 10023

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